Description

The Authority plan is built for agents who want marketing aligned with listings, farm areas, brand voice, and production targets — not just consistent posting.

This tier focuses on positioning you as a trusted local expert and creating marketing that supports real listing growth.

Includes:

Strategic Direction

• Done-for-you monthly marketing calendar

  • listing visibility plan

  • authority content prompts

  • story and reel sequences

  • geo/community positioning ideas

• Fully bespoke monthly marketing direction aligned with:

  • production goals

  • farm areas

  • listing pipeline

  • brand voice

  • niche focus

  • current market conditions

Advanced Social Media Execution

• 20 branded posts/month

  • 12 static posts

  • 8 reels/video

• 12 story posts/month

• Posting + scheduling handled

• Facebook and Instagram management

• Hooks, captions, and hashtags written

• Strong brand voice alignment

Listing Marketing

• Up to 4 listing lifecycle packages/month

  • Just Listed

  • In Escrow

  • Just Sold

• Feature property spotlight posts

• Seller-education content integrated monthly

• Neighborhood positioning tied to listings

Authority Video Layer

• Monthly video direction and talking points

• Reel/video structure planning

• Editing + branding included

• You record → we turn it into authority content

Email Marketing

• Monthly hybrid newsletter built + sent

• Agent chooses CTA direction

• Segment guidance + messaging suggestions

• Listing-driven email opportunities

Lead-Gen & Listing Attraction

• Seller conversation frameworks

• Authority-positioning content

• Funnel direction for valuation, DMs, and consults

Optimization & Strategy

• Monthly performance review

• Quarterly strategic positioning review

• Messaging adjustments tied to listing activity and market shifts

Best for: agents who want to be seen as the go-to listing expert in their market.